Analytics

For many businesses collecting data on current and potential customers, the problem isn't having too little data but dealing with an overabundance of information. The explosion in web analytics in recent years has meant that businesses can track a wide range of data to understand how customers use their site, relate to the products and react to advertising campaigns. However, this also means that companies can get overwhelmed by the amount of information at their disposal.

The point of website analytics is to draw conclusions from the data you gather that can help you make positive changes to your business model or marketing strategies. Accomplishing the task of collecting data on your advertising and other marketing efforts and making sense of it all is complex and requires experience to fully accomplish.

This is where eVisible comes in. We're experts in web analytics consulting and have a track record of helping clients gather analytic information and use it to their advantage. We have access to all of the latest tools being used in the website analytics industry to review data available about users of your website. In addition, we collect the data and provide it to you in a concise and easy to understand way and then work with you to develop conclusions and actions that will improve your marketing and advertising.

Our web analytics services present customer with a clear snapshot of the activity that drives people to your site and how people use your site. We use the leading analytics tools to understand the behavior of your customers and find how you can redesign your website or deploy SEO tools such as keywords to optimize your website's performance and improve your ROI.

Using a web analytic service helps demystify the process of collecting online data and ensure that you are using the data you collect properly. Contact us today to learn more about our services and the field of web analytics.